Newsweek Story is Wrong about Taiji Dolphin Hunt

By Ric O’Barry and Louie Psihoyos

(NOTE:  Ric O’Barry, Director of Ric O’Barry’s Dolphin Project, and Louie Psihoyos, the Director of The Cove, wrote this letter to Newsweek concerning a story by reporter Bill Powell.  Louie also released several videos of unedited footage of the Taiji dolphin hunts, originally appearing on The Dodowebsite, that were not used in The Cove.  We caution that some of this footage is very graphic.)


We, the director of the documentary film The Cove and the principal activist featured in the film, believe that Newsweek’s  “A Social Media Storm Descends on Taiji, the Japanese Town at the Center of a Dolphin Slaughter” badly misses the mark and is biased and factually mistaken.  

Newsweek readers deserve better.

Your section “Sea of Blood” suggests that the Taiji fishermen now use a humane killing method.  Nothing could be further from the truth.  Once Taiji fishermen saw the impact that video footage of the blood red Cove had on worldwide public opinion, they instituted a new procedure.  They now attempt to stab dolphins in the spine and then insert wooden plugs into the wounds so blood doesn’t drain into the water.  Dolphins do not die more quickly, or experience any less trauma.  Dolphins still die long, brutal and painful deaths.  The time to death is among the worst of any marine mammal killing in the world, and far below standards required by countries – including Japan – for livestock animals.  It’s just less dramatic on film.

There were also absolutely no special effects used for those scenes of the hunt in The Cove (see The Dodo article for more information on the scenes).  The following scenes were not used in The Cove, and show that indeed the brutality of the hunts needs no enhancements.  (NOTE:  The video appears blank at the beginning, as the light was quite dark when the cameras were planted.)







No one associated with the making of The Cove is anti-Japanese.  The film was produced to raise awareness inside of Japan, and we actively support Japanese activists.  In fact, this past season the Dolphin Project was in Taiji at the invitation of Flippers Japan, a Japanese-led organization formed to protest the dolphin hunts.

The Newsweek story fails to mention any of the growing number of Japanese citizens who are pressing for an end to the Taiji dolphin kills, including people like former dolphin-hunter and now dolphin tourism boat owner Mr. Izumi Ishii.  The Dolphin Project abides by the laws of Japan, works well with the police in Taiji, and respects the people of Japan.  We have offered many times to collaborate on alternative revenue streams, like eco-tourism, for the city.  This has been effective in other parts of the world, where the Dolphin Project has a long history of collaborating with local organizations and foreign governments.

You wrongly imply that Taiji is on it’s own in this fight.  In reality the Japanese government through the Japan Fisheries Agency calls the shots and refuses to even discuss changes to continued killing.  Japanese extreme Nationalist groups threaten violence and try to silence all opposing opinion.  When a Japanese company came on board to release The Cove, extreme nationalists not only staged aggressive protests at their offices but went to the private home of the company’s president, verbally assaulting him while his wife and two young children were present.  Another group visited the home of an elderly woman whose son was one of the theater owners who chose to screen the film.  Needless to say, this tiny, frail woman had no idea why a group of men with signs and microphones were at her door accusing her son of being a “cultural terrorist.”





As for your characterization of Dr. Endo, his comments about mercury poisoning were accurately depicted in The Cove.  Dolphin meat has been tested and its dangers documented by numerous sources.  Dr. Endo asked to be removed from the film because he did not want to be perceived as an animal rights activist.  His efforts to sue the film distributor in Japan to be taken out of the film were unsuccessful, a key point the article ignored.

Yes, we have many celebrity supporters, but we also have biologists, scientist, animal welfare experts, students, and many others who have taken the time to research this issue.   They tweet, they protest, and some even fly all the way to Japan at personal expense to serve as Dolphin Project Cove Monitors.  We have more than 2 million signatures from supporters worldwide asking Prime Minister Abe and the Japan government to end the dolphin killing.  These are not people who simply find dolphins “cute,” but people who have taken the time to consider the countless studies that prove that dolphins and whales are highly intelligent, emotionally evolved beings whose cognitive abilities we have only just begun to understand.  That is a scientific fact, not an emotional reaction to a 1960s television show.

Newsweek would have benefited by reviewing the fact-based account by the Associated Press in the New York Times  (March 27, 2014) documenting that the greatest threat to Japan’s continued whaling (and the same goes for the dolphin kill) is that Japanese consumers have lost their appetite for whale meat.  As with the whale meat, most dolphin meat sits stockpiled in warehouses, giving further credence to claims that the slaughters are wasteful and unnecessary.  Dolphin meat has been tested in many labs in Japan showing mercury and PCB levels that far exceed healthy levels set by the Japanese government and world health agencies.  It is totally unacceptable for the dolphin hunters to continue their so-called “tradition” of selling poisoned dolphin meat to unsuspecting Japanese consumers.

Finally, we find your magazine “cover” tasteless.   The Dolphin Project had a crewmember on the ground in Otsuchi, Japan on 3/11/11.   He had just minutes to make his way to the top of a nearby cliff, where he watched the entire city destroyed by the tsunami.  Contrary to what your story suggests, we have many close ties to friends and family in Japan, and our hearts broke for them that day.  We have been to the region many times since on humanitarian missions.   To invoke such horrifying imagery in your representation of activists efforts is offensive.


Louis Psihoyos, Director, The Cove

Ric O’Barry, Director of Ric O’Barry’s Dolphin Project



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About Ric O'Barry

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Ric O’Barry, Dolphin Project Founder & Director has worked on both sides of the captive dolphin issue, making him an invaluable asset in the efforts to end exploitation. He worked for 10 years within the dolphin captivity industry, and has spent the past 40 working against it.

In the 1960s, O’Barry was employed by the Miami Seaquarium, where he captured and trained dolphins, including the five dolphins who played the role of Flipper in the popular American TV-series of the same name. He also trained Hugo, the first orca kept in captivity east of the Mississippi. When Kathy, the dolphin who played Flipper most of the time, died in his arms, O’Barry realized that capturing dolphins and training them to perform silly tricks is simply wrong.

From that moment on, O’Barry knew what he must do with his life. On the first Earth Day, 1970, he launched a searing campaign against the multi-billion dollar dolphin captivity industry and has been going at it ever since.

Over the past 40 years, Ric O’Barry has rescued and rehabilitated dolphins in many countries around the world, including Haiti, Colombia, Guatemala, Nicaragua, Brazil, the Bahamas Islands and the United States. He is a leading voice in the fight to end brutal dolphin hunts in Japan, the Solomon Islands, the Faroe Islands, and wherever else they occur.

O’Barry has been recognized by many national and international entities for his dedicated efforts, such as being voted Huffington Post’s 2010 Most Influential Green Game Changer, and being listed on O Magazine’s 2010 Power List – Men We Admire for his “Power of Passion.” O’Barry received an Environmental Achievement Award, presented by the United States Committee for the United Nations Environmental Program. He has done countless interviews with such prestigious news programs as Larry King Live, Anderson Cooper 360, the Mike Huckabee Show, and the Oprah Winfrey Show.

His book Behind the Dolphin Smile was published in 1989; a second book, To Free A Dolphin was published in September 2000. Both of them are about his work and dedication. He is the star of the Academy Award-winning documentary The Cove and the Animal Planet television series Blood Dolphin$.

Author: Ric O'Barry


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